Blog | Clarke Inc. Creative Marketing & Print Communication
We provide inbound and outbound marketing solutions of all kinds. Print material, websites, tablet apps, mobile marketing, and more.
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Official Marketing

The Non-Marketer’s Marketing Blog

Businesses that want to develop their online presence often find themselves asking “what is the average cost of a website?” Without experience, business owners rarely know how much they should expect to spend on important features such as hosting, design, and social media management. There...

The list of DIY marketing tasks is never-ending. From managing social media sites and websites to creating brochures and direct mail pieces, there’s always something else that can be done to market a small business. More and more, small businesses are learning they need functional,...

Your brand tells customers about your company; it gives customers a story to follow and a sense of familiarity when they hear your name or see your logo. Your company website should bring your brand to life and personify who and what your company stands...

No budding business can afford to ignore Internet marketing. Traditional means for attracting customers such as print advertisement and other exposure through offline media are no match for the reach and effectiveness that Internet marketing provides. While grabbing attention via the web is a must,...

Creating effective landing pages is more than plopping a form on a webpage. Successful landing pages incorporate images and copy that attract customers, builds their confidence, and offers them benefits for filling out the form. Here are three landing pages which have done these things...

A website is a vital part of a business’ success, but many companies don’t realize that they're missing crucial business opportunities because their websites are poorly designed. In some cases they are non-existent or can’t be found. I like to look at business websites three ways:...

When you're working a trade show, there's a lot you have to do in order to set up and sell product. Don't get overwhelmed; read these articles and use them as a trade show checklist so that you don't miss anything you need to get...

A few years ago, the gold standard for building an online presence was a website. Not having one would be noticeable, borderline unprofessional and could affect the bottom line. Technology has advanced so that mobile websites are approaching mandatory status. Having said that, it can...